While Apple viewed its 1980 IPO as a coronation, Nike used Wall Street to escape crushing debt. Inside Phil Knight's hostage negotiation.
5 min read
Nike survived 1975 via federal check-kiting fraud. Inside the frozen accounts and the Japanese bailout that kept Phil Knight out of prison.
6 min read
If you want to understand the modern technology industry, you have to strip away the mythology. You have to ignore the sleek glass storefronts, the
7 min read
In the pantheon of corporate mythology, few stories are as powerful as Steve Jobs working for $1 a year. It was the ultimate flex. It
5 min read
We tend to think of Apple as a company that makes nice rectangular slabs of glass. We obsess over the refresh rate of the iPhone
7 min read
